Posterous

alex black’s blog

startup life in waterloo

04
Nov 2009

Which one should you buy?

Data on the bridge of the Enterprise-D

Image via Wikipedia

I'm one of the co-founders at a new company called Snapsort.  Here's a brief update on what Snapsort is all about. (No, we don't have a website. Yet. Update: we now have a placeholder website, snapsort.com)

Often when I'm looking to buy something (which is usually something electronic like a new camera or TV...), I wish I could have a conversation with Mr. Data.  I'd tell him what I'm looking for, he'd ask me some relevant and insightful questions, help me learn a bit out what options there are, and ultimately give me personalized advice about which product I should buy....

That's Snapsort's goal, to be able to give personalized unbiased product recommendations, so you can choose the right product. 

I picked Mr Data because I imagine he'd have in depth knowledge of all the products out there.  I also imagine he'd have a good understanding about the implications of different features the products have, and would be able to balance my possibly conflicting requirements to determine which products might fit my needs best.  However, I imagine if I asked Mr Data the wrong question, he might tell me WAY more than I'd ever want to know, which is exactly what many sites do today, giving you pages of reviews, lists of tons of specs, just drowning you in information.  We plan to build a better way.

We've assembled a small team:

  • Mark Feeney - software development
  • Ihab Ilyas - solving the hard problems
  • Chris Reid - strategy, finance, marketing
  • Myself - product vision, software development

I'll keep you posted on our progress, and will let you know when we're looking for some early users to kick the tires, but don't hold your breath :)  Snapsort is just about 2 months old, and we've got a ways to go yet.  You can follow our progress on the Snapsort blog.

Nov 04, 2009
Matt Clements said...
Good luck with your new venture Alex! It looks like your core team has the technical know-how to put something like this together.
Nov 06, 2009
Alex said...
Wonderful! Unfortunately askdata.com and all variants are taken :) Check out the ebay API (https://publisher.ebaypartnernetwork.com/files/hub/en-US/productfeed.html) which not only lets you cache their product data but lets you participate in their affiliate program also.
Nov 06, 2009
Alex Black said...
@MattClements: thanks! I sure hope so. :)

@Alex: Thanks for the link, looks like a promising program. If you're referring to finding a good domain name when you mentioned askdata.com I totally agree, it often seems like everything is taken, I wrote a post about some of the resources we used when we were trying to find a good domain name here: http://blog.alexblack.ca/finding-a-good-domain-name-in-2009

 
Got an account with one of these? Login here, or just enter your comment below.
Posterous-login    Connect    twitter